Building Social Business: The New Kind of Capitalism That Serves Humanity's Most Pressing Needs

By Unknown Author.

Building Social Business: The New Kind of Capitalism That Serves Humanity's Most Pressing Needs

Description

Muhammad Yunus, the practical visionary who pioneered microcredit and, with his Grameen Bank, won the 2006 Nobel Peace Prize, has developed a visionary new dimension for capitalism which he calls “social business.” By harnessing the energy of profit-making to the objective of fulfilling human needs, social business creates self-supporting, viable commercial enterprises that generate economic growth even as they produce goods and services that make the world a better place.In this book, Yunus shows how social business has gone from being a theory to an inspiring practice, adopted by le...

ISBN(s)

1586488244, 9781586488246

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