Effective Writing Skills for Public Relations (PR in Practice)
By John Foster.
Description
Effective Writing Skills for Public Relations is a reference source on style and presentation with tips on making the best use of written communication. It gives advice on how to write concisely using jargon-free language while avoiding overused words and phrases. It includes advice on policing house style with attention to punctuation, headlines, captions, and overall consistency. Readers will also find help on public speaking, pronunciation and the standard writing skills needed in the office. The fourth edition includes new sections on websites, emails, a...
ISBN(s)
0749451092, 9780749451097
